InterMedia4Web

/Home/Central, FL - Internet Marketing & Advertising/Seminole County, FL - Internet Marketing & Advertising/Lake Mary, FL - Internet Marketing & Advertising

InterMedia4Web
Lake Mary, FL

Your new Internet marketing plan should be an experience that engages your website visitors with a clearly communicated marketing message and compelling calls to action. With a strategically coordinated Internet marketing campaign, you will be poised to take advantage of the many marketing opportunities available today. With InterMedia4web as your new Internet marketing firm, you now have a partner that is dedicated to actively promoting your product or service.

Web design is the “look and feel” of your website – what your site portrays to visitors, including colors, layout, imagery, font style, graphics, photos, and navigation. Website designs are usually first created in Adobe Illustrator or Photoshop. Once the design is finalized, it is then coded into HTML, (X)HTML, and CSS, which is what the web browser interprets to display the pages. JavaScript, jQuery, and AJAX can also be added to provide additional functionality and enhance the user experience.

Web designs can have different styles and personalities, from classic and traditional to modern and trendy. Your website design should reflect your company and marketing message, so that it re-enforces your image and branding.

Your website is most often the first impression potential customers have of your company. Your website is a direct reflection of your company’s image. Does your site represent you well? Does it make you look professional, knowledgeable, and as a leader in your industry, or does it make you look small, amateurish, and inexperienced? Does your website look current and up-to-date, or does it look like it hasn’t been changed in years? An attractive, user-friendly design with current and compelling content tells your prospects and current customers that your company is dynamic, growing, and in the know.

Here at InterMedia4Web we take the time to learn about your company, industry, products/services, customers, and culture before we create any design concepts. We go over your website audience, current and desired marketing elements, design ideas, and websites you like and don’t like. Then, before we start on the actual design, we create wireframes that are black-and-white mock-ups of your website, so we can focus on fine tuning the flow and layout before adding color, texture, and imagery.

Once you have reviewed the wireframes and provided us with your feedback, we revise them as needed. The next step is to create the look and feel of the website – we add color, light, graphics, and texture to the wireframes. We present to you at least three initial site design concepts for your review. Based on your feedback (which parts you liked from the three; what you would like to see added or changed), we then create a revised design concept. You then have another opportunity to give us your feedback and we will make final revisions from there. Once you are completely satisfied with the design concept, we will then go into production to actually create the site pages.